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Ecommerce development services built around checkout conversion

Our ecommerce development services build Shopify, WooCommerce, BigCommerce and Magento stores that load fast, survive a traffic spike, and don't lose the sale on the last step.

Every third-party app you install to patch a generic theme is a performance tax. We build the parts that matter into the theme itself.

What you get
01 Performance and conversion audit of your current store
02 Custom theme built without app bloat
03 Inventory, ERP and payment integrations wired and tested
04 Core Web Vitals report before and after launch
Scope + fixed quote in 48h
// Overview

Ecommerce development services for US brands

API Pilot is an ecommerce development company working with US retailers, B2B wholesalers and direct-to-consumer brands. We build new stores, migrate existing ones, and fix the speed and conversion problems that generic themes and app stacks create.

Most stores lose revenue in the same places: slow product pages, search that can't handle a large catalogue, stock that drifts out of sync, and a checkout with one step too many. We measure where your store leaks before proposing anything, then build the fixes into the theme itself rather than adding another app.

Every build includes payment, tax and shipping configuration, integrations with your ERP, CRM, 3PL or accounting system, redirect mapping that protects your rankings, and a Core Web Vitals report before and after launch.

// Why it's worth building

Where online stores actually lose revenue

01

Speed is revenue

We budget page weight like money. Fewer apps, less JavaScript, measurably faster product and checkout pages.

02

Filtering that works

Large catalogues need real faceted search, built properly — not a plugin bolted on per attribute.

03

Inventory that tells the truth

Stock, pricing and fulfilment synced with your ERP or supplier feed, so you stop selling what you don't have.

// Scope of work

What our ecommerce development services include

Store audit

Core Web Vitals, app bloat, checkout drop-off and search behaviour, with a prioritised fix list.

Custom theme development

Built from scratch or a hardened base — no page builder, no ten-app dependency chain.

Catalogue & search

Faceted filtering, variant logic and search that handles a five-figure SKU count.

Payments & checkout

Multiple gateways, tax and shipping rules, and a checkout tested on real devices.

Integrations

ERP, CRM, 3PL, accounting and marketplace feeds, synced both ways.

Custom plugins

When nothing on the marketplace fits, we write the extension and you own it.

// How we work

Our ecommerce development process

Four stages, weekly demos, no black box.

01

Audit & opportunity sizing

We measure where the current store leaks revenue before proposing anything.

02

Design & catalogue architecture

Templates, variant logic and navigation designed around how people actually search.

03

Build, integrate, load-test

Theme, integrations and checkout built and tested at peak-season traffic levels.

04

Launch & conversion iteration

Redirects verified, vitals measured, then a prioritised list of post-launch improvements.

// Stack

Ecommerce platforms and technologies we use

Chosen per project, not per habit. Pick a category to see what we reach for.

Shopify WooCommerce BigCommerce Magento
// Industries

Industries we build ecommerce stores for

Auto & Parts

Fitment data, large catalogues and cross-reference search.

Fashion & Apparel

Variant-heavy catalogues, returns flows and lookbooks.

B2B Wholesale

Customer price lists, quote requests and net terms.

Home & Garden

Bulky-item shipping rules and configurable products.

Health & Beauty

Subscriptions, bundles and compliance-sensitive claims.

// Why API Pilot

Why choose API Pilot as your ecommerce development company

Platform-neutral advice

Shopify, WooCommerce, BigCommerce or Magento — we recommend the platform that fits your catalogue and team, not a partner commission.

Performance budgets

Page weight and Core Web Vitals targets are agreed up front and measured on every release.

SEO-safe migrations

URL mapping, metadata and structured data are carried over, and rankings are monitored for 60 days after launch.

B2B ready

Customer price lists, quote requests, net terms and approval flows are features we have shipped before.

// Questions

Ecommerce development FAQs

Before you get on a call.

Ask us something else →

Shopify if you want managed infrastructure and predictable costs. WooCommerce if you need unusual logic or full data control. We recommend based on your catalogue and team, not a partner commission.

Yes. Redirect mapping, metadata and structured data are part of the migration plan, and we monitor rankings for 60 days after launch.

Where we can replace an app with theme code, we will — it usually pays for itself in subscription savings and page speed.

Customer-specific price lists, quote requests, net terms and approval flows are all things we've built before.

A custom theme on Shopify or WooCommerce typically takes 8–12 weeks. Migrations, B2B features or complex integrations extend that to 3–5 months.

Yes. Our care plans cover platform and plugin updates, security monitoring, speed checks and ongoing conversion improvements.

Let's audit your store.

A 30-minute call, a written scope, and a fixed quote within 48 hours. No obligation, no sales deck.

Book a free strategy call